Friday, October 24, 2014
As if Shakira can't become even more inspiring, she's now officially teamed up with Fisher-Price.
According to the Associated Press, Shakira and Fisher-Price will release six products that were co-developed by Shakira in November. The singer reached out to the company about the team up and proceeds from sales will go to her Barefoot Foundation. Some of the toys include a bouncer that plays music, alphabet blocks and a musical soccer ball, an ode to her soccer-playing boyfriend Gerard Pique.
Thursday, October 23, 2014
In a world of ever changing technology and landscapes, you start to wonder what business moves will be made in the next few years. Here are a few that were mistakes.
Okay so the first news from Google isn't horrible but it's ridiculous if you ask me. Google recently told the world they are launching a new web domain ".soy" that is intended for members of the Hispanic community. Really...(dot) soy.
Side note: I'd like to point out that I'm allergic to soy.
Anyways. I'm a firm believer that we should not have anything separate. By "we" I mean Latinos. By constantly segregating ourselves and not being inclusive, there are no steps moving forward. However, there are exceptions. Ad campaigns geared towards Latino audiences, Latino museums, and even foods (duh) are just some of the things that make Latinos unique. But with Latinos over-indexing online, why do we need a separate website? Sad to say, there already some partners on board with the (dot) soy.
Only time will tell if it's successful. Again this is a huge business move in order to improve profits. Egh.
Tuesday, October 21, 2014
It's been almost three years since the national campaign for the National Museum of the American Latino was launched. Since then countless other campaigns, contests, supporters, and donations have been made in order to bring this idea to fruition.
According to an article in the Orange County Register, "It literally takes an act of Congress to establish another museum on the Mall, alongside famous sites like the National Air and Space Museum, National Gallery, National Museum of Natural History and National Museum of American History. Organizers say the museum would show the impact of Latino culture on American life throughout U.S. history, with exhibitions of fine art, artifacts, documents and oral histories."
Monday, October 20, 2014
Labels. These are meant to categorize anything from foods to people. As humans, we like to label ourselves Latino, Black, African American, Transgender, Gay, Straight, Blond, etc. Some come with baggage but others would argue they don't come with baggage but with opportunities.
But what is it like to live and work in a community that isn't what we thought it would be? Launched in April 2014, Louis "Louie" Ortiz created "The Gran Varònes" project which "shines a light on what being “out” and “proud” means to us, our families, and our communities." The photos have been highlighted using social media platforms like Facebook, Instgram and videos. You can watch the video interviews on Vimeo.
Some quotes from the participants include the following:
- "I would love to be more in touch with the Latino gay community as much as I am with the black community because I feel that's where the strongest connection is."
- "People need to believe in themselves. A lot of gay Latinos hold themselves back from pursuing a dream or becoming something because they don't want to be judged. And I am not about that."
- "To some degree, i feel a disconnect as gay latino amongst other gay latinos. i don't always feel I have a place amongst them."
After reading most of the comments made by the participants, it really does make me angry but happy. Identity is something we all struggle. Just because we're Latino (or anything else) doesn't necessarily mean we have to have all Latino friends. It also doesn't mean we have to eat rice and beans...although I do love rice and beans. We let society attempt to stick us in a box on one path but when we go off track, somethings wrong with us. That's why I'm glad to see The Gran Varònes project highlight these Philly leaders. And no a leader doesn't mean they have to be a CEO of a company; just being highlighted and telling their own story makes them a leader in their own right.
Thursday, October 16, 2014
As Latinos, we come in all shapes and sizes. But if it's one thing we have in common, it's social media. Read more about social media innovators and the unfortunate misspelling of someone who has passed away.
- Time to #RespectTheÑ Again: English-Language Media Can’t Handle Ñ in Peña’s Death -- How did I miss this?
- 6 Brands That Succeed At Understanding Hispanic Marketing - I completely agree with this list.
- Elianne Ramos named recipient of Social Media Innovator Award by Maryland governor - So honored to have met Elianne a few years ago. She is an asset to our community.
- Hispanicize New York-Tri State Group Launches as Unique Platform to Unite Latino Influencers in Blogging, Marketing, Journalism, Tech and Entertainment - Guess I know where I'll be at real soon :)
Wednesday, October 15, 2014
This passed Sunday, Wilmer Valderrama attended the Hispanic Choice Awards and was presented with one of the Living Legends Awards. Although I did not attend he captured a moment of his speech on Instagram (naturally).
There seems to be two battles Latinos face in the U.S. One against those who oppose immigration and call us "illegals" and the other against ourselves. I won't dive into it but below Valderrama mentions "wave one flag" to the audience. Self-explanatory right? See the two Instagram videos below.
Although born in Miami, FL he lived in Venezuela for a good portion of his childhood.
Tuesday, October 14, 2014
So why speak Spanish? Well according to the Pew Research Center, "Spanish is, by far, the most spoken non-English language in the U.S." Yep...that's very important.
I also think it's strange how we take a language up in high school (and sometimes college) for 4 years yet at soon as we graduate it goes down the drain. I'm at fault as well, I took French. Ask me to say my name is Eric in French...that's all I know. But the comedy, entertainment, and music website, Flama, took it upon themselves to create a video with "gringos" attempting to pronounce some of the most difficult words they could find. What you'll watch is pretty much hilarious.
Monday, October 13, 2014
So it's not news that Shakira has been endorsing Crest 3D White Strips for a little over a year now, but what I do find interesting is facts/figures on Latinos and oral health.
According to a re-fielded national survey led by the Hispanic Dental Association Foundation (HDAF) and sponsored by Procter & Gamble (P&G) brand Crest, Latino's knowledge about oral health has improved since 2011. Take a look at some key findings below.