Friday, June 19, 2009

Radio Reach

So as the years pass by we wonder if print, radio, web actually works? How do we measure success when marketing towards a niche segment? Well look at the proof that Hispanic's listen!
The reach of Spanish-language radio stations increased substantially over the last four years as Latin American immigrants continue to arrive in many non-traditional Hispanic states like North Carolina, Georgia, Indiana, Missouri, Washington and New Hampshire.
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