Friday, December 18, 2009
AT&T Strikes Again
So little did I know as soon as I posted this, AT&T decided to launch social networking sites for Latinos! AT&T Latino channels include Facebook, MySpace and YouTube, as part of its commitment to give Spanish-speaking customers access to the content and services they want, whenever and wherever they want it. Music seems to be a common theme throughout the 3 pages. But is this targeting younger Latinos? Older Latinos? Or just Spanish-speaking Latinos?
The Latism people spread the message throughout the Twitterverse but whether or not we'll become fans is the question. AT&T designed the pages to keep consumers up-to-speed on AT&T's entertainment sponsorships, exclusive content, promotions and special offers, along with the latest in technology trends and tips for AT&T products and services. So far Thalia an Paulina Rubio have messages on the YouTube account; I'm not really a fan of either artist.
So will you join?