Tuesday, May 24, 2011

Jarritos takes over the social media world

When we last spoke about Jarritos, I somehow found a small obsession with the fruit soda. Well as if the 10 or so flavors weren't grabbing your taste buds, they've rolled out a whole new flavor: Mexican Cola. Any may I add it's made with 100% natural sugar and not high-fructose corn syrup. Just saying.

In addition to the new flavor, it seems as though Jarritos Nation has taken the way of the Facebook page. They've rolled out some additional features:

  • Send-a-Bottle app with a brand new design.

  • Jarritos Nation contest - Daily scavenger hunt where users can follow clues to win sodas, t-shirts, gift cards, and more.

  • Club Jarritos program integration to their Facebook page so players can redeem bottle cap codes online instead of having to mail them in.

So if you're into a sugary drink and want to win free stuff, check out Jarritos Nation. The funny thing is that I've seen the drink distributed more and more now in Philadelphia. Weird.
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