Wednesday, May 23, 2012

Event: Hispanic Choice Awards returns

Photo Courtesy El Zol Philly 1340AM
For eight consecutive years, the Hispanic Choice Awards (HCA) has honored and celebrated Pennsylvania, New Jersey and Delaware’s Latino professionals, organizations and businesses across all sectors. Nominations are made via an online campaign and is open to the public. For 2012, the HCA has taken a new approach to the awards show as well as bringing back some oldies but goodies. 

One of the most notable changes is the HCA's official media partner. This year CBS3/CWPhilly57 will pre-record the red carpet special then air post-event. This, however, is leading up to the 10th anniversary in 2013 where the entire show will be broadcasted live! Another new feature will include an online marketing campaign: The "I Am" Campaign. The HCA emphasized that the region's Latinos come in many shapes and forms and speak multiple languages. In the weeks to come they will be asking you just that, "I am _____." Whether a one-word answer or a description of why you love being Latino, the HCA is seeking your input.

This year's award nominations include:
  • Corporate Partner of the Year
  • Education Champion of the Year
  • Business person of the Year
  • Community Advocate of the Year
  • Creative Artist of the Year
  • Lifetime Achievement
Visit to nominate your community leader.
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